In the past article, you discovered the main aspects of explainer videos. Now it’s time to discover the different kinds of animation:
- 2D Character Animation
- Motion Graphics Animation
- Whiteboard Animation
- 2.5D Animation
- 3D Animation
All the above types of animation are used across the internet every day no matter the company size, industry, or audience. Let’s break them down to learn why these platforms work so well. Let’s Get Started!
2D Character Animation
2D Animation is one of the most implemented explainer video types used today and for many excellent reasons. The characters and scenes are created in a 2- dimensional form – i.e 2D. This form of animation offers the illusion of incredible depth. The overall style is very versatile by offering customization that, when creating correctly, will draw an emotional-evoking platform that will be appealing to the targeted audience.
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Motion Graphics Animation
Similar to 2D character animation, this form of animation is seen as being engaging and direct. This is a perfect choice for companies to showcase their complex products or services. The tech industry uses this format on a regular basis. This style is perfect for visually combining huge amounts of information quickly and effectively. Motion graphics use graphics to illustrate a company’s message without distracting from the intended goal. This format uses fresh, colorful, and dynamic graphic videos to draw in their viewers from the start!
This is the most used explainer video for B2C and B2B. Whiteboard animation offers the best platform to provide more details about a product, service, or for something else. It uses simulating black-line graphics drawn on a white background, illustrating ideas and concepts at play. The popularity of this platform is it’s effective dynamic graphics while delivering complex messages to hold the audience’s attention. This platform uses a streamlined style that uses a straightforward approach all the way to the end of the video.
2.5D Animation Format
The popularity of this video is it simulates a 3D environment. The process requires layering objects so create a sophisticated and fluid appeal. This is like seeing cutouts moving in a 3D manner even though the elements are all designed in 2D.
This video combines all the benefits of a motion graphic animation video platform, offering a different visual effect that will deliver a unique professional and engaging experience. All of this is created without dealing with the high-end expense of 3D animation.
3D Animation Video Format
Unlike the other formats, 3D stands out from the crowd offering state-of-the-art, high-quality. This format offers a unique aesthetic feel which will easily immerse the audience viewing the actions around the graphics or zooming to the graphics to emphasize the narrative.
3D videos are rarely used for commercials because producing them is very expensive and it’s very difficult to get the desired results. 3D videos also take a longer period of time to put together. Therefore, this might not be your best option when talking about your budget.
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If You Need An Animation Video There Is Help On The Way!
Inovit Videos Can Help You Out
They have been in the video business for a while now. They offer a team of experts capable of producing fully customized effective videos that will bring your message to life! The secret to their success lies in their uncompromising focus and listening to their client’s needs.
Whether you are looking to promote a product release or event or want to attract new customers, increase sales, or raise awareness among your targeted audience, Inovit will make sure your goals are met!
They will create your videos around your goals. They will implement strategies and elements that will fit your objectives best. All their videos are unique allowing them to tackle even the most difficult or abstract concepts when your message demands it.
They work in a mindset of great detail that reflects their high-quality results. They pay close attention and listen to the client’s feedback in order to align their vision with their expectations which is an integral part of the overall process in creating a video.
They ensure clients have ample opportunity to provide input and shape the video’s creation just the way they want it.
Their award-winning process has been refined over the years by working with hundreds of brands from around the world. They work with small startups to Fortune 500 companies like Microsoft, CondeNast, and so many more. You do not have to take their word for it You can read how their clients feel about working with them and the final results of their videos.
If you are ready to get an awesome explainer video for your company, contact them to discuss all your options!